Autotrader helps dad and daughter find the right car for the right sport

Football-themed ad from Zambezi is timed for the start of the new season

An indulgent father cycles through a series of cars as quickly as his daughter changes sports in a new spot for the online car marketplace Autotrader. After trying ballet, martial arts and soccer, she finally settles on the perfect sport for her fancy footwork: football. The 30-second TV spot from Zambezi debuts Friday during SEC football on CBS and is timed to coincide with the start of the NCAA and NFL football seasons. The spot will also run during NFL games, a well as on cable and video on-demand.

Credits

Agency
Founder, Chief Executive Officer
Executive Creative Director
Associate Creative Director
Associate Creative Director
Jr. Art Director
Jr. Copywriter
Head of Content
Managing Director
Account Director
Account Supervisor
Assistant Account Executive
Project Manager
Chief Strategy Officer
Group Strategy Director
Production Intern
Production Company
Director
Director of Photography
Producer
Executive Producer
Editorial
Editor
Assistant Editors
Audio
Audio Mixer
Audio Assistant
Executive Producer
Color Correction
Colorist
Producer
VFX
Flame Artist
Senior Producer
Composer
Music Supervision
Music Supervisors