Advertising Week Europe: Day 1 roundup

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James Swift (right) rounds up the first day of Advertising Week Europe.
James Swift (right) rounds up the first day of Advertising Week Europe.

Campaign deputy features editor James Swift joins Gemma Charles and Charlotte McEleny, the deputy editor and digital editor of Marketing respectively, to run through the first day of Advertising Week Europe.

The first day of Advertising Week Europe included sessions on programmatic, encouraging young people to vote and whether the industry should return to the full-service agency model.

Campaign's video team was also on hand to interview some of the celebrity speakers during the day, including the former footballer Jamie Carragher, the former Labour spin doctor Alastair Campbell and the Hollywood actress Salma Hayek.

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