Male and female nipples look alike, so why only censor women, asks Miami Ad School trio.
A swearing-in ceremony unlike any other has forced advertisers to make a tough decision.
When it comes to longevity, earned authority and youthful audacity make for a potent mix, writes Battery creative director.
89 percent of Super Bowl posts happened on mobile last year.
When this strategist isn't listening to curated playlists, he's learning Anthony Bourdain recipes and studying up on The Points Guy's travel tips on Facebook.
The common theme for this year's essential CMO skills is "put up or shut up."
One thing's for sure: Donald Trump will be an unconventional commander-in-chief. It's time to update your crisis plan in response to a potential Twitter beef with the 45th president of the United States.
New ad products increase marketing capabilities but decrease trust.
Yes, Holland's creative industry ranks among the world's top 10 for trade, jobs and brands. But it doesn't end there.
Join industry leaders for a frank discussion on inclusivity in advertising, and to honor those creating the work that shatters stereotypes.
Alibaba will become the games' official e-commerce and cloud services sponsor.
Target's previous CMO, Jeff Jones, left the retailer in September to join Uber as president, ridesharing.
The office supplies retailer is partnering with IBM Watson to test a voice-activated ordering system for its B2B customers.
At Davos, the CEO says the long-awaited decision is coming soon, but isn't his to make.
Japan's advertising giant has named a successor to Tadashi Ishii after a year plagued by scandal.
No, not that one. "Fame." It shouldn't be a dirty word, writes Grey's Danish Chan.
From musicals to global hits, advertisers have more entertainment options than ever, writes the head of brand integrations at Branded Entertainment Network.
Budweiser's 2014 "Puppy Love" is the platform's most viewed game ad.
Internal scrutiny has found nearly 1,000 cases of improper practice in the handling of digital advertising.
After three decades with Dentsu, the FMCG giant is changing the structure of its media business.
New global research from the marketer finds pervasive assumptions about gender.
Facebook was originally a counterweight that balanced Madison Avenue's tribal sorting, writes the managing partner of Oberland.
But will the audience of today, particularly the millennials, show interest?
The first live streamed content on "VRtually There" will give an immersive view from Washington D.C.
90-second spot features a wall blocking people from US employment.
Automakers are using the event to show off mobility technologies, and so are the suppliers and partners who are helping them along the way to self-driving cars.
Magnus Djaba, the newly-appointed global president of Saatchi & Saatchi, has outlined his priorities - clients, transformation and creative output - as he begins his new role.
WPP chief predicts Trump will be good for US economy.
Nike, Apple, Axe and Glenfiddich are among the brands defying stereotypes and including underrepresented people.
News consumers are increasingly inclined to pay attention to sensationalist items that stir up sensations of fear, outrage, frustration and anger, writes the CEO of Havas PR North America.
Oregon Zoo, Georgia Tech, Kit Kat and Arby's bring the smiles on social.
Four perspectives on the scramble among creative, media, PR and production shops to own the entertainment space.
Interviews with celebrities and influencers will be live streamed in 360 degrees to at least 13 channels at a time.
The recipe delivery service is positioning itself as an alternative to processed foods
A talking umbrella drink, beach ball and even jorts tell vacationers why Carnival embodies fun.
Amsterdam-based creative agency Lemon Scented Tea specializes in storytelling and uses the idea of conflict associated with a brand to engage audiences and stir their emotions.
Don't be different for different's sake - let's go back to making truly great creative work that wins over consumers and sells products for brands.