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Featured thought leaders

Heidi Hackemer

Founder/Director of Strategy, Wolf & Wilhelmine

Greg Hahn

Chief Creative Officer, BBDO NY

Jon Gibs

VP Data Science & Analytics, Huge

Keith Weed

Chief Marketing/Communications Officer, Unilever

Matthew Bull

Founder of The Bull-White House

Orli LeWinter

VP, Social Marketing Strategy, 360i

Latest

Chevrolet 'I Throw Like a Girl' by Spike DDB
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Chevrolet 'I Throw Like a Girl' by Spike DDB

Spike DDB's new campaign for Chevrolet premiered this week during Major League Baseball's World Series and features Little League World series phenom Mo'ne Davis

Kevin Dundas leaves Droga5 Europe
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Kevin Dundas leaves Droga5 Europe

Dundas had helped launch the London agency 18 months ago

Happy Diwali: In India, PepsiCo scripts a #GharWaliDiwali
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Happy Diwali: In India, PepsiCo scripts a #GharWaliDiwali

Plus, check out more Diwali ad spots courtesy of Campaign India

Nike, Apple try on a wearable partnership
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Nike, Apple try on a wearable partnership

The sportswear maker hands the hardware baton to Apple and focuses on brand utility

Is technology taking the magic out of sports fandom?
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Is technology taking the magic out of sports fandom?

To equal the sense of community people derive from attending a game, brands need to embrace the connections they can create with "Fan Media"

LeBron James returns home in new Beats campaign
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LeBron James returns home in new Beats campaign

'King James' takes a trip down memory lane in new Beats by Dre film celebrating his homecoming

NFL 'No More' by Young & Rubicam
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NFL 'No More' by Young & Rubicam

A new series of public service ads feature nearly two dozen NFL players saying "No more" to domestic violence and sexual assault

Heads up!
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Heads up!

BBDO's president and CEO urges the industry to look up and around

Saatchi & Saatchi adds London creatives before HQ's exit from NY
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Saatchi & Saatchi adds London creatives before HQ's exit from NY

The seven new hires are part of an 'all-out offensive creative lineup'

Cultural pitfalls challenge global brands in a digital age
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Cultural pitfalls challenge global brands in a digital age

Social media spreads local message globally -- and sparks can fly from any direction

Notes from Sri Lanka: Local papers respect elders with larger font
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Notes from Sri Lanka: Local papers respect elders with larger font

The print and social-media campaign was pitched by the Sri Lankan offices of TBWA and PHD

Elder Heart 'Mission 22' by CP+B
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Elder Heart 'Mission 22' by CP+B

The new Mission 22 campaign is a call to action, alerting the public to the devastating fact that 22 U.S. military veterans commit suicide every day

Whole Foods 'Values Matter' by Partners & Spade
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Whole Foods 'Values Matter' by Partners & Spade

Partners & Spade developed the new "Values Matter" campaign for the natural foods grocery chain -- Whole Foods' first-ever national campaign

Survey says brands must be civil to keep Millennial buyers
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Survey says brands must be civil to keep Millennial buyers

Young consumers are more likely than other generations to rebuff any kind of incivility

Consumer advocacy group disputes Coca-Cola legal case
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Consumer advocacy group disputes Coca-Cola legal case

Truth in Advertising claims Coca-Cola's proposed settlement over a class-action lawsuit for its Vitaminwater brand is of 'little benefit' to consumers

Microsoft lays Nokia brand to rest
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Microsoft lays Nokia brand to rest

Nokia was an early innovator in the smartphone market, but its name is fading into history as Microsoft rebrands the devices as Microsoft Lumia

Why brand purpose is everything
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Why brand purpose is everything

The founder of UK digital agency Animl shares insights from his recent TED Talk about why brands should take on social causes

Google puts $542M into augmented-reality startup
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Google puts $542M into augmented-reality startup

The search giant is the latest big investor to spring for Magic Leap

R/GA opens its doors to a fresh batch of startups
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R/GA opens its doors to a fresh batch of startups

Agency aims to bring innovative startup thinking into its operations through accelerator program

Amazon unveils first UK ad for Fire TV
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Amazon unveils first UK ad for Fire TV

Voice-recognition capabilities in the video-streaming box get top billing in the ad campaign created by Lucky Generals

Torture-test your next social-media campaign
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Torture-test your next social-media campaign

Ask these tough questions before you launch to minimize risk of a campaign run amok

KFC brings 'Western dining experience' to Myanmar
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KFC brings 'Western dining experience' to Myanmar

Parent Yum! Brands is looking to widen its Asian presence after a tainted-meat scandal in China, as global quick-serve brands eye new markets

Save the Children ad features kids' superhero sightings
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Save the Children ad features kids' superhero sightings

The new campaign by Don't Panic interviews children in developing countries about the international nonprofit's relief flights

Nielsen, Adobe to measure online TV across devices
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Nielsen, Adobe to measure online TV across devices

The ratings agency and softwaremaker partner to launch an expansive online measurement tool

The key 2015 trends that marketers can act on right now
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The key 2015 trends that marketers can act on right now

2014 is far from over, but already the head of strategy at AnalogFolk London has compiled a list of the top digital trends for 2015