Ancestry's first work from Droga5 makes a bold statement about America's diversity
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Ancestry's first work from Droga5 makes a bold statement about America's diversity

The genomics brand brings together 29 descendants of the founding fathers for an atypical July Fourth campaign.

My career in 5 executions: GSD&M's Jay Russell

My career in 5 executions: GSD&M's Jay Russell

From MC Hammer to Radio Shack, GSD&M's CCO taps into the tension in the room.

Five ways to supercharge your product integration strategy

Five ways to supercharge your product integration strategy

Traditional ads aren't reaching selective audiences, says Branded Entertainment Network's VP of Global Client Services.

Cannes Lions 2017: what the judges think

Cannes Lions 2017: what the judges think

Members of this year's juries discuss the evaluation process, the winners, key themes and their personal favourites.

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Why brands won't survive without interactive experiences

Ad fraud, boring formats, click chasing, ad blocking. More than ever, brands are challenged to turn consumer indifference into engagement.

"Younger" returns, but TV Land is still old
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"Younger" returns, but TV Land is still old

Even as the contemporary sitcom premieres its fourth season, the cable network continues to attract an aging audience.

It takes a village to fight ad fatigue
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It takes a village to fight ad fatigue

Your ad isn't worth much if potential customers are tuning it out.

Chris Garbutt and TBWA's disruption
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Chris Garbutt and TBWA's disruption

How an unassuming art director from South Africa is helping TBWA get its swagger back.

Dentsu Aegis hires Nick Brien to replace Nigel Morris as Americas CEO
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Dentsu Aegis hires Nick Brien to replace Nigel Morris as Americas CEO

Nick Brien will become the agency's chief executive of the Americas and U.S. business, while his predecessor earns a promotion.

Pfizer celebrates the faces behind its vaccines with micro-documentary
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Pfizer celebrates the faces behind its vaccines with micro-documentary

The video is part of Pfizer's ongoing corporate ad campaign "Before it Became a Medicine."

Sorrell insists WPP is 'open for business' following cyber attack
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Sorrell insists WPP is 'open for business' following cyber attack

WPP chief executive Sir Martin Sorrell has written to the advertising giant's more than 200,000 employees to assure them the situation is under control, following yesterday's ransomware attack.

GoldieBlox CMO explains why the toy brand's best creative comes from its in-house agency
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GoldieBlox CMO explains why the toy brand's best creative comes from its in-house agency

"The husband and wife team is the voice, so we wouldn't pawn that out to somebody else," Kenny Davis says.

How investing in creativity will fuel your brand's ROI
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How investing in creativity will fuel your brand's ROI

Focus on delivering the best "Return on Creativity," says Pitch's CEO.

Maurice Lévy: I was expecting much more controversy over awards pullout
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Maurice Lévy: I was expecting much more controversy over awards pullout

Maurice Lévy, the chairman of Publicis Groupe's supervisory board and former chief executive of the French ad giant, has said he was surprised the group's shock move to pull out of creative awards did not cause more controversy.

Five things we learnt about Publicis Groupe's plans for Marcel, awards and its employees
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Five things we learnt about Publicis Groupe's plans for Marcel, awards and its employees

Publicis Groupe's chief executive Arthur Sadoun invited his global employees to ask him questions about Marcel the AI platform over Twitter yesterday. Here are a few things we've learnt.

Cannes: the festival that became a carnival but never changed
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Cannes: the festival that became a carnival but never changed

Creativity endures, and always will, says the CEO of BoomAgers.

Johnson & Johnson CMO: Innovation needs to sit outside the bottle
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Johnson & Johnson CMO: Innovation needs to sit outside the bottle

Alison Lewis, the global chief marketing officer of Johnson & Johnson consumer division, has little appetite for new flavours and variants but instead wants to rethink innovation as a means to solve consumer problems.

View all the Grand Prix winners from Cannes Lions 2017
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View all the Grand Prix winners from Cannes Lions 2017

Now that the Cannes Lions festival is over, review all the work that took home the top prizes this year.

'Meet Graham' was too similar to a 1985 anti-smoking ad to win, says Cannes Lions juror
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'Meet Graham' was too similar to a 1985 anti-smoking ad to win, says Cannes Lions juror

The Integrated and Titanium juries dismissed the work from Clemenger BBDO because it reminded them too much of 1985's "The natural born smoker."

FCB Worldwide CEO Carter Murray responds to Publicis with a counter view
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FCB Worldwide CEO Carter Murray responds to Publicis with a counter view

Pulling out of awards shows and marketing is "jumping off the deep end and forgetting that we live and breathe by the creatives in our industry."

The best ad campaigns for Pride Month 2017
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The best ad campaigns for Pride Month 2017

From big brands to nonprofit partnerships, the LGBTQ community gets its due.

Cannes Lions to launch committee in response to festival criticism
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Cannes Lions to launch committee in response to festival criticism

Cannes Lions is to launch an advisory committee "to help shape the future of the festival" in response to criticism that the festival has got too big and lost its creative heart.

Recommendation Engine: Idea Farmer's Jessica Zeller
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Recommendation Engine: Idea Farmer's Jessica Zeller

You can catch this foodie drooling over the latest food trends on Instagram and watching Tasty videos on an endless loop.

Chatbot builders make cheerful algorithms available to the masses
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Chatbot builders make cheerful algorithms available to the masses

Not everyone can code a chatbot. But these days, no one needs to.

If advertising is going into the content business, who will take care of the brands?
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If advertising is going into the content business, who will take care of the brands?

Advertising with a capital A is about creating opportunities that lead to a healthier economy. Sometimes, it's an ad. Sometimes, it's a new product.

Can marketers and advertisers save the world?
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Can marketers and advertisers save the world?

We must convince our customers to convert their social conscience into action.

Watch: How Airbnb's Jonathan Mildenhall used Twitter to lobby Cannes Lions on ethnic diversity
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Watch: How Airbnb's Jonathan Mildenhall used Twitter to lobby Cannes Lions on ethnic diversity

In an exclusive video interview with Campaign, Airbnb chief marketing officer Jonathan Mildenhall has opened up on why he took to Twitter to raise the issue of ethnic diversity at Cannes Lions.

Unilever's Keith Weed named world's most influential CMO
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Unilever's Keith Weed named world's most influential CMO

Keith Weed, chief marketing officer of Unilever, has topped a ranking 50 of the world's most influential chief marketing officers by Forbes in partnership with Sprinklr and LinkedIn.

General Mills hires senior Coke marketer Pollard as global CMO
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General Mills hires senior Coke marketer Pollard as global CMO

Food company General Mills has appointed Coca-Cola vice-president, strategic marketing Ivan Pollard as its new global chief marketing officer.

Microsoft exec admits "there is a case for agencies to change their business models"
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Microsoft exec admits "there is a case for agencies to change their business models"

The tech brand's senior director of brand strategy and partnerships spoke about the evolving agency-client relationship during Campaign US's panel at Cannes Lions Festival of Creativity.

Intel will sponsor the Olympics through 2024
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Intel will sponsor the Olympics through 2024

This morning, the technology brand announced that it will replace McDonald's as a worldwide TOP patron.

Mattel: Unlike Barbie, Ken doesn't have to deal with body issues
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Mattel: Unlike Barbie, Ken doesn't have to deal with body issues

Michelle Chidoni, VP of global comms for Mattel, explained that Barbie has always had a conversation at an adult level with consumers about body ideals- something Ken hasn't really had to deal with.

Why advertisers still love "Fargo" after fans have changed the channel
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Why advertisers still love "Fargo" after fans have changed the channel

The FX drama ends its third season with lackluster ratings, but brands and critics remain in awe of the TV series.

Royal Caribbean seeks to patent its Snapchat Spectacles dive mask
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Royal Caribbean seeks to patent its Snapchat Spectacles dive mask

With MullenLowe, the cruise line has created a way to live stream what's happening from 150 feet below the ocean's surface.

Uber chief executive Kalanick resigns
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Uber chief executive Kalanick resigns

Travis Kalanick has resigned as chief executive due to shareholder pressure.

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How an international collaboration helped launch a flightless bird

Samsung's Ostrich campaign swept the board at Cannes this year and integral to that success was a collaboration with British visual effects experts MPC London.

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