From IKEA to eye-opening health campaigns, S&S Wellness' CCO helps turn emotion into action.
Ad fraud detector Forensiq says the NFL, ESPN and all major sports sites are affected.
Barton F. Graf's billboards help Hinge fight back against swipe culture.
Despite all the hype, for MTA to be useful its limitations must be clear and clearly communicated.
Digital assistants like Amazon's Alexa and Google Home strike a balance between disruption and utility, says RAIN's director of technology innovation.
Location is rapidly emerging as a critical consumer expectation, says a principal analyst at Altimeter.
WPP has strongly criticised ADK, the Japanese ad agency in which it holds a minority interest, over its overseas ambitions as it pushes forward with a sale to Bain Capital.
Brands keep coming back for more, albeit with additional fine print.
My family and I are huge fans of this place. The staff is super nice and the food is great. The chicken is very good and the garlic sauce is perfect. Ice-cream topped with fruit is delicious too. Highly recommended!...
Campaign, in partnership with Ai Media Group, is calling for creatives from brands and agencies to compete to take over our first cover of 2018.
CAA Marketing's Jae Goodman is chair of judges for the 2018 edition of the event.
Netflix outstripped its subscriber growth forecast in the last quarter by almost a million, adding 5.2 million paying customers in the three months to 30 September.
Korean car-maker Hyundai is seeking to expand its creative agency roster, beyond in-house shop Innocean Worldwide, with a particular focus on pushing its Genesis sub-brand.
San Diego-based Beauty Bakerie is the latest start-up to receive funding from Unilever Ventures, which has led a $3m (£2.3m) round of funding in the company.
The debate over augmented reality is a powerful example of how important it is to stay true to your brand purpose.
Twitter has set out an "aggressive" new stance to its rules around inappropriate content on the social media network.
Google has released global updates on AdSense and DoubleClick aimed at helping publishers stop the sale of fake ad inventory.
Two key creators on how a thoughtful execution can destigmatize mental illness.
Dove had a compelling message it wanted to communicate, but somewhere along the internal process, it got lost in translation, say Stylus' head of media & marketing.
This content director shuns Facebook but loves "Rick and Morty" and children's books.
Less than two months after finally introducing native video, LinkedIn has introduced native video ads.
From Vonnegut covers to Aronofsky ads, Critical Mass's CCO sweats the details.
Dove is failing to understand the public and struggle to clearly get its message across to consumers.
Three weeks in and there are no signs of Kelly fitting in amongst the coffee-klatch community.
The recent Dove blowup was far from the first offense.
A chorus of girls raise their voices to Beyoncé's protest song Freedom in a campaign launching on International Day of the Girl to back the UN's Global Goals for Sustainable Development.
Snapchat has introduced a way for brands to include information such as reservation information, reviews and contact details with Context Cards.
Marketers must apply the same level of rigor and attention that is given to their visual identity to sound, says creative music agency Listen.
Accenture has poached OMD's EMEA president Nikki Mendonça for a global role as president of intelligent marketing operations.
BETC is expanding to the US with an office in Los Angeles that will be focused on creating cultural products for brands.
Mastercard will launch its first TV ad campaign on Monday for digital wallet service Masterpass.
The Carolina Panthers quarterback lost his endorsement deal with the Oikos Greek Yogurt brand.
This brand strategist binges Spongebob but can't handle T-Swift's fall from grace.
VaynerMedia CMO responds: "There's both risk and reward on social."
The ruling brings to a close an open trial for labour practice violations following the suicide of an employee.
Steve McQueen was a megastar who starred in Bullitt, The Great Escape and The Getaway - he was the 'king of cool' with enviable motorbike and racecar driving skills. Leading figures discuss his influence...