Visa threatens to pull FIFA sponsorship: Will other brands follow suit?
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Visa threatens to pull FIFA sponsorship: Will other brands follow suit?

The toxic combination of corruption and human rights scandals could see soccer's World Cup tournament losing its appeal with the world's top brands

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In India, Red Label tea breaks the ice between mother, son's girlfriend
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In India, Red Label tea breaks the ice between mother, son's girlfriend

The ad from Ogilvy & Mather portrays tea as a relationship-builder

Diageo opens global agency talks
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Diageo opens global agency talks

Drinks giant seeks creative shop for Baileys and Gordon's after splitting with BBH

Lessons in creative alchemy from Black Sabbath
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Lessons in creative alchemy from Black Sabbath

BBDO New York's CCO on how to break the house with the cards you were dealt

Brand on the Run: Why US marketers should care about Line
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Brand on the Run: Why US marketers should care about Line

For Desigual, brand-friendly texting app drives more traffic than Facebook

From window to shop: YouTube woos brands with e-commerce plans
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From window to shop: YouTube woos brands with e-commerce plans

DigitasLBi Commerce's managing partner weighs the prospects for in-video e-commerce

Taco Bell, Pizza Hut board healthy food bandwagon
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Taco Bell, Pizza Hut board healthy food bandwagon

Both will soon remove artificial ingredients from their menus -- though parent company Yum Brands did not say anything about its KFC chain

Oreo says no to campfires with s'more flavor
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Oreo says no to campfires with s'more flavor

Videos targeting Millennials feature mascot for new flavor

Former Apple CEO John Sculley on Steve Jobs, noble causes and creating the Pepsi Challenge
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Former Apple CEO John Sculley on Steve Jobs, noble causes and creating the Pepsi Challenge

Veteran business leader talks about experience marketing

To be a top brand, it pays to be techie ... and Chinese
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To be a top brand, it pays to be techie ... and Chinese

Eastern brands triumph, and Apple edges Google for first time.

Q&A: The Mullen Lowe Group CEO Alex Leikikh on why this time will be different
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Q&A: The Mullen Lowe Group CEO Alex Leikikh on why this time will be different

"We have clarity in terms of leadership, so it won't be dual CEOs butting heads. It will just be one guy in charge."

How Unilever leverages Indonesia's social media
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How Unilever leverages Indonesia's social media

The company's Indonesian media director discusses the opportunities of the region's strongest social market

Skyn condoms get on the softer side of Japanese couples
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Skyn condoms get on the softer side of Japanese couples

Condom maker asks Japanese couples to discuss feelings

Taco Bell 'Sharing Sucks' by Deutsch LA
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Taco Bell 'Sharing Sucks' by Deutsch LA

Fast food company rallies against over-sharing

In brief: Brands' emoji fever, Indian vs. UK ad industries
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In brief: Brands' emoji fever, Indian vs. UK ad industries

In other news: Twitter courts Chinese clients despite ban ... Noam Chomsky slams native advertising ... Mobile first in Southeast Asia ... British Airways plays games with commuters.

GE 'Time Upon A Once' by BBDO New York
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GE 'Time Upon A Once' by BBDO New York

Ad shows how technology can change perspectives

Digital ad spend to near $60 billion in 2015
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Digital ad spend to near $60 billion in 2015

Retailers will account for more than a fifth of that, followed by automotive and financial services.

European shakeup in the works for 21st Century Fox media budget
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European shakeup in the works for 21st Century Fox media budget

The move is part of a global overhaul of its media strategy, run from the US

Google patents cuddly toys that listen, learn and report back to server HQ
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Google patents cuddly toys that listen, learn and report back to server HQ

Three-year-old patent details anthropomorphic toys that eavesdrop on kids

Apple promotes Jony Ive to chief design officer
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Apple promotes Jony Ive to chief design officer

Designer behind iPod and OS X Yosemite to helm all design including retail stores

From CEO to intern: How to get your ideas heard
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From CEO to intern: How to get your ideas heard

Havas Worldwide's global CEO says newcomers should be prepared, strategic, anticipate skepticism, and stay open

In India, Google helps older women learn to surf
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In India, Google helps older women learn to surf

The #TogetherOnline campaign by Lowe Lintas is part of the Helping Women Get Online initiative

Argentina transplant PSA tugs heartstrings
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Argentina transplant PSA tugs heartstrings

"The Man and the Dog" from DDB Argentina offers a poignant tale of a faithful companion

Modern Muslims: Faithful and mainstream
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Modern Muslims: Faithful and mainstream

You don't have to be a "Muslim brand" to successfully connect with a new generation of Muslim consumers

'Stealth' campaign for Australian movie 'Partisan' takes a beating on social media
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'Stealth' campaign for Australian movie 'Partisan' takes a beating on social media

Internet mob offers lesson on how not to stage an alternate-reality game

Ken Jeong for Bridgestone tires
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Ken Jeong for Bridgestone tires

Actor takes tires for a fuel-efficient ride to Vegas